The attractiveness of rental yields and the potential for sustainable price increases of central real estate have created a persistent attraction to this real estate segment, despite market fluctuations.
Demand for luxury real estate is on the rise
Along with the increasing crowding of urban areas, the land fund in big cities is forecasted by experts to continue to be scarce, in the context that no new projects will be licensed in the near future according to the planning policy. of the City.
The further into the downtown core, the greater the degree of scarcity, due to the privileges of unique location, the nucleus of economic and financial flows of the whole city. Central real estate, especially in District 1, has almost run out of land.
Although the supply is exhausted, the demand for luxury real estate in District 1 is still extremely high, stemming from the rapid increase of the upper class. According to data from market research firm Statista (Germany), in 2013, Vietnam owned 10,000 million USD and only 4 years later, by 2017, this number had increased to more than 11,000 people, in 2018 more than 11,000 people. 12,000 people. It is expected that in 2023, Vietnam will reach more than 15,000 million USD.
According to Knight Frank's 2021 Prosperity Report, Vietnam has 19,491 rich people and 390 super rich people, which are expected to increase above 30% in the next 5 years.
In terms of socio-cultural aspects, the central real estate in District 1 is also attractive to buyers because it is located right in a land rich in cultural traditions, where the intersection of East-West unique cultures, imbued with identity. Saigon culture through the aspects of culture - architecture - history - people here.
The real attractiveness of central real estate in District 1 lies in the fact that this property can bring high double profits to investors. First of all, the rental yield is very attractive, when the demand for comfortable living in the center of District 1 of the domestic elite is increasing, the demand for short-term and long-term rentals of businessmen and politicians. , diplomat, senior expert in the economic center of the country is very large.
Mr. Jorge Parra – managing director of JRE Vietnam – said: “Leasing rates in Ho Chi Minh City and Hanoi range from 4 to 10%, very high compared to less than 2% in major markets in Europe. Asia like Singapore, Hong Kong (China), China.”

The rental price of Central real estate increased continuously and was not affected much by the impact of the COVID epidemic
In addition to attractive rental yields, the potential for sustainable price increases throughout history has always been appreciated by investors, many luxury projects, recently launched central brands have continuously peaked in terms of sales. prices up to more than 300-400 million/m², and is expected to continue to increase in the near future because the actual demand increases when the supply is scarce.
Most recently, according to CBRE Vietnam's Q2/2021 report, the luxury segment is recording the highest price increase of all segments, reaching a growth of 9.2% over the same period last year.
There are also some concerns about the short-term when social distancing may cause a loss of demand, however, Ms. Duong Thuy Dung - senior director of CBRE - said: “The market always has a part of buyers who can Their accumulated wealth is very large and the pandemic has not affected their wealth flows much. This is also a group that specializes in investing, but there are not many products to spend money on in the past 1-2 years." Ms. Dung said that the products offered for sale in the near future will receive 10-20% buyers from this group of investors.
Therefore, it is not surprising that in the market, there are many groups of investors who set the criteria to invest only in the central area, aiming to benefit from "double" from attractive rental yields and potential for growth. sustainable prices.
Quickly grasp this trend, as soon as the long social distancing period ends, Masrerise Corporation reopened the project basket of the Grand Marina Saigon branded apartment complex to quench the thirst for central real estate investment.
Perspective of the Grand Marina Bason - international luxury apartment complex project in the center of District 1

Grand Marina Bason
Located on the front of the expensive Ton Duc Thang street, Grand Marina Saigon is a project attracting domestic and foreign investors when fully converging the advantages of the "CBD" (Central Business District) area on the Golden land such as the central location, close to the headquarters, consulates, high-class commercial centers, office buildings and a chain of Grade A hotels and attractive cultural attractions ...
Grand Marina Saigon satisfies the luxury lifestyle of elites, successful businessmen, foreign experts... by possessing international standard elements such as a luxurious lobby, modern shopping space, and a swimming pool. overflow swimming pool, 5-layer security system... and especially outstanding is the 5-star standard Avani Saigon hotel right in the podium of the project, full of 5-star standard facilities such as all day dining restaurant, spa, swimming pool. , meeting room service, shuttle service… ready to serve 24/7.

Grand Marina Saigon District 1 – An overhead view
Along with the return of the real estate market, Grand Marina Saigon is considered as a potential investment property, providing investors with compound interest, in the context that the central land fund is scarce but the demand is still high. very high.
Opportunity to own a luxury apartment Grand Marina Saigon with attractive incentives: only from 10% of initial capital, payment according to the progress of only 20% until receiving the house, long-term financial support in 30 months, table delivery and use immediately after only 18 months and many other VIP privileges.
Please contact hotline 0911 525 454 for detailed advice.
By : https://masterisesaigon.com/